Factors Driving the Growth of the FMCG Industry in India
The FMCG industry in 2023 was worth US$ 230.14 billion, and it is expected to reach US$ 1288.52 billion by 2030, at a compound annual rate (CAGR) of 27.9%. Increasing brand awareness among people, changing lifestyle and growing population are some contributing factors to the growth of India's FMCG industry. FMCG businesses sell products with less shelf life, including toothpaste, creams, soaps and more. There are several FMCG businesses in India.
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I am Jatinder Khanna, Business Head, reBLISS, which is an out-of-the box initiative to keep businesses moving forward at an enhanced scale and low costs. Through this initiative, businesses can deliver the best using specialised talent across different categories such as sales, logistics, FMCG, retail, QR code installations, etc. The talent, proudly called reBLISS Saathis, enables businesses to win their customers’ confidence by performing beyond expectations at a lower cost.